Sonical.ly - Marketing/Growth Team

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Sonical.ly is an early stage gaming and education tech startup whose mandate is to make music creation easily accessible to everyone. The company was founded by Juno Award winning K-pop music producer/product designer/educator Elmo Chong and K-pop songwriter/developer/designer Andrew Choi, who are spearheading an exciting new phase of iterative growth towards product market fit. To elevate successful outcomes, Sonical.ly has enlisted an elite board of advisors that are accomplished experts in AAA gaming and Venture Investing . These advisors include: Charles Huang: Music game legend and founder of the Guitar Hero franchise. Jungwon Hahn: Former Managing Director of Blizzard Entertainment. John Kim: Silicon Valley Venture Capitalist for Amasia . The ideal candidate will have a love for music/games, possess a diverse marketing & growth skillsets and have a natural empathy to help solve real pain points for potential users. This person is patient, has excellent time-management skills, and practices an effective communication style. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Digital Marketing Strategic Growth IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Support the execution of performance marketing campaigns Drive optimization and success of project growth Work with leaders to drive project growth and knowledge sharing Manage the day-to-day aspect of all email marketing initiatives, including but not limited to the creation and monitoring of messages, segments and workflows. SEO/SEM/Social Media Strategy Planning & Implementation Tracking KPIs and producing useful reports for management and clients Talking to Users to gather feedback and discover pain points. Content Marketing FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Sonical.ly Brand Awareness Campaign Social Media & Community Member Growt h

Real Adulting 101 - Digital Marketing Strategy

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Real Adulting 101 is looking for students to help with the implementation of a strong marketing strategy. This includes creating content that aligns with our brand (brand story to be shared with students), planning and executing the social media posts, and implementing an SEO strategy for both our website and socials. In our voice, we are fun, educational, real and sometimes a little bit sassy. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Content Creation with a specific focus on TikTok and Instagram. Implementation of an SEO Strategy Research and planning of Blog IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly. Veuillez noter que les projets appropriés peuvent accueillir la plupart des étudiants, quel que soit leur domaine d'études ou leur expérience. Nous ne pourrons peut-être pas remplir ces rôles exactement. Content Creator x 2 SEO Strategist Communications (for both blogs and social media captions) FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: Have the following content created that aligns with our brand, values and mission: 20 educational carousels, 15 saveable-worthy individual posts, 20 reels/tiktoks, 10 instagram story poll days, 20 blog posts (planned only; execution would be a bonus). Design and implement a clear and effective SEO strategy

Marketing Strategy Plan for an entertaining mental health product

We want students to help us build a marketing strategy plan to grow and engage our target market: teenagers and youth who played casual games . We’d like to know how we can maximize the use of different channels and get recommendations to improve our messaging. The main questions we’d like students to help us answer are the following: How do students currently perceive our brand and marketing, based on publicly available information about our company? What channels should we utilize for promotion, including ones we are not currently using? What budget is appropriate for advertising, given our goals? How could our messaging be updated to better explain our value proposition? What Go-to-market strategy should we consider?