Second-year undergraduate students from disciplines including Advertising, Communications, Business Management, Economics, Banking & Finance, and Fashion Marketing. These students possess entry-level skills in business management, marketing, communications, research, and analysis. They are eager to apply theoretical knowledge in practical business settings and can contribute to a variety of workplace projects with creativity and a fresh perspective.

Second- and third-year undergraduates with an interest in entrepreneurship, business development, and market analysis. They possess foundational skills in business research, analysis, and strategic problem-solving and are enthusiastic about exploring creative ways to help businesses grow.

Final-year students specializing in film, television, and production. These learners are skilled in video editing, production planning, post-production, and creative content development. They can produce high-quality visual media tailored to organizational needs.

Postgraduate students with advanced knowledge in media content strategy, social media engagement, digital analytics, and data visualization. They are proficient in tools such as Google Analytics, Tableau, and SEO software and can produce data-driven insights for businesses.