Empowering Immersive Education: Purpose-Driven XR Content for Real Impact


Project scope
Categories
Communications Market research Digital marketing Social media marketingSkills
stakeholder engagement target audience digital content extended reality training and development thought leadership content creation content strategy digital marketing social mediaMoVA Realities seeks to enhance its digital presence by developing a series of engaging content pieces that highlight the transformative benefits of Extended Reality (XR) in corporate education and alignment. The project aims to inform and captivate potential stakeholders by providing clear industry insights and showcasing the practical applications of XR technology. The learners will research current trends and case studies in XR, focusing on its impact on corporate training and development. They will then create compelling social media posts and website articles that effectively communicate these insights. The goal is to increase stakeholder engagement and position MoVA Realities as a thought leader in the XR industry. This project provides an opportunity for learners to apply their knowledge of digital marketing, content creation, and XR technology in a real-world context.
The project deliverables include a series of at least five social media posts and three website articles that highlight the benefits of XR in corporate education. Each content piece should be well-researched, visually appealing, and tailored to engage MoVA Realities' target audience. Additionally, a presentation summarizing the research findings and content strategy will be prepared for MoVA Realities' review. The deliverables will demonstrate the learners' ability to create impactful digital content that aligns with industry trends and stakeholder interests.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
MoVA Realities, a Princeton-led team, is building the "Canva for immersive experiences" to transform corporate training, marketing, and events through accessible WebXR solutions. Our mission is to help organizations create high-engagement activations with measurable results—bridging the gap between physical and digital interactions. By blending real and virtual worlds via the web, we empower trainers, event planners, and marketers to craft scalable, tech-friendly XR campaigns without the usual complexity. MoVA makes immersive experiences easy, impactful, and accessible, delivering real value and lasting impressions—no advanced hardware or coding headaches required.